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wild honey creative logo

The Luminous

We created:

Brand identity and logo design, custom WordPress website, custom icons, textures, backgrounds, graphic elements, podcast thumbnails, and social media tiles, eBook template for website opt-in.


Sophisticated, intelligent, confident, elegant and soulful.


Sophisticated, intelligent, confident and elegant… The Luminous, and its owner Cate Butler Ross, help light-leaders reach more people with their message through content with a heartbeat.

The brand visuals draw inspiration from the Art Deco and Art Nouveau movements and a time period synonymous with creative awakening. The brand is deeply symbolic, featuring a Luna moth (a symbol of transformation and rebirth) flying upwards towards the moon).

Partnered with beautiful typography, hand-painted textures and backgrounds, minimalist icons, and a suite of gorgeous social media templates, The Luminous speaks to coaches, visionaries & entrepreneurs who want to write soul-led, story-driven, authority-building books, blogs and articles that call in their soul tribe.

“I am absolutely in love with my branding, and my website is everything I dreamed it could be! I can’t recommend Wild Honey Creative enough.

Every step of the way was carefully project managed. I knew exactly what was happening, communication was smooth and easy (even though we were in opposite time zones and sides of the world!) and I felt like I was in such safe hands. They not only brought my vision to life so beautifully, but did it on time and within budget.”

Cate Butler Ross

Writer, Editor & Mentor, The Luminous


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